Baoqing Silver House Market Chart

Baoqing Silver House(BaoqingSilverTower)Brand Introduction
Baoqing Silver House is one of the oldest gold and jewelry brands in China, Originally founded in1818year(During Qing Jiaqing period (1796-1820)), Headquartered inJiangsuNanjing. as"China Time-honored Brand", Baoqing Silver House with Traditionalgold and silverCraftsmanship for Core, IntegrationmodernDesign, in East China region enjoys has Extremely high Marketreputation, renowned as"Top of Jiangnan silver houses".

brandOverview
Foundtime: 1818year(predecessor for Nanjing"Baoqing Silver House"Old store)
Enterprisenature: country has holding(Nanjingnew craftInvestGroupunder)
Brand Positioning: CulturalInheritTypeJewelrybrand, Main focus on ancient methodGold, Intangible Cultural Heritagesilver jewelry
CoreAdvantage:
✔200yearsCraftsmanshipInherit(NanjingGold and silver filigreeIntangible Cultural Heritagecraftsmanship)
✔State-owned enterpriseQualityGuarantee(Jiangsu Provincegold jewelryTesting center cooperation)
✔WeddingMarketleading(First choice for wedding gold trio in East ChinabrandofOne)

core business
GoldProduct
ancient methodGold(Filigree, Chisel engraving, etc. Intangible Cultural Heritage craft)
WeddingGold("Dragon and Phoenix Auspicious", etc. TraditionalSeries)
InvestGold Bars(ShanghaiGold ExchangeCertification)
silver jewelry and Jewelry
Intangible Cultural Heritagesilverware(Tea set, Ornament, etc. )
jadeitejade(Suzhou Craft Carving)
Diamondcolored gemstones(Wedding ringSeries)
CharacteristicServe
Lifetime free repair and maintenance
Old Material Replacement(0loss exchange for new)
Customization service(family heirloom gold jewelryagaincreate)

MarketLayout
storesDistribution:
✔Jiangsuwhole region(exceeding80storesdirectly-operated stores, NanjingXinjiekouflagship storeannual sales exceeding10Hundred million)
✔Anhui, Zhejiang, Shanghai, etc. East China region
✔onlineChannel(Tmall/JD.comflagship store)
Landmarkstores:
▶Nanjing Xinjiekou flagship store(Century-old historical building)
▶Suzhou Guanqian Street store(cultural tourismIntegrationexperience store)

Brand Culture
CoreConcept: "inheritCentury-oldCraftsmanship, Cast era new rhyme"
CraftsmanshipInherit:
✔Nanjing gold and silver filigree craftsmanship(National Intangible Cultural Heritage)
✔Restore Qing Dynasty"PalaceImperial Workshop"Partialcraftsmanship
brandHonor
China Time-honored Brand(2006Year Ministry of Commerce first batch certification)
National Intangible Cultural Heritage(NanjingGold and silver filigreecraftsmanship)
Jiangsu ProvinceFamous trademark, JiangsuFamous brandProduct
2023year"Chinagold jewelryConsumerTrustedbrand"

Contact information
Official website: www.bqyl.cn
Customer service hotline: 400-828-9818
main storeAddress: Hanzhong Road, Qinhuai District, Nanjing89No.

ConsumptionHint
GoldAdvantage: Baoqing Silver HouseGoldFineness standardStricter than national standard(reach999.9‰), Smooth buyback channels
Culturalexperience: Nanjingmain storehasIntangible Cultural Heritage craft display area, Watch artisans create on-site
PromotionNode: Every year"ThreemonthThree"oldStore anniversary(Discountintensity most big)
asEast China regiongold jewelry "living fossil", Baoqing Silver HouseRely onState-owned enterpriseendorsement+Intangible Cultural Heritagecraftsmanship, becomingTraditionalCulturalenthusiasts and WeddingConsumer Qualitychoice of. its ancient methodGold and Silverware crafts especially its with has CollectValue.